Exness, Nomad Bread & Coffee, and Little Heroes unite for a good cause

Baked with Care: Where tradition meets compassion
This Christmas, Exness is joining forces with Nomad Bread & Coffee to support the nonprofit organisation, Little Heroes, with the launch of “Baked with Care,” a festive CSR initiative designed to bring joy, comfort, and support to children battling cancer and rare diseases. At the heart of the campaign is a special batch of artisanal “κουραμπιέδες” (kourampiedes), a traditional Greek-Cypriot delicacy that people across generations eagerly look forward to during the festive season. These lovingly crafted treats are no longer just a symbol of festive warmth but are now also a vehicle for compassion and meaningful support.
The campaign came to life during an intimate press conference and media reveal on 26 November at Nomad Bread & Coffee’s cozy premises in Limassol. Journalists, media representatives, and partners gathered to learn the story behind the initiative and were among the very first to savour the signature “Baked with Care” kourampiedes, a sweet expression of the campaign’s heart. The atmosphere was effortlessly warm, relaxed, and festive, echoing the true essence of the campaign: kindness, togetherness, and the beauty of sharing moments that matter.
A sweet treat with a big purpose
From December 1st and throughout the entire holiday season, the “Baked with Care” kourampiedes will be available at all Nomad bakery locations across Cyprus. Every purchase will directly support Little Heroes, as all proceeds from the campaign will be donated to the organisation’s mission and operational needs. Exness will cover all production and operational costs, ensuring that every euro raised goes entirely and directly to the NGO.
This collaboration brings together three partners who share a common vision. Nomad contributes its craftsmanship and island-wide presence; Little Heroes brings the heart, purpose, and dedication behind the cause; and Exness unites the effort by providing full financial coverage, long-term support, and a commitment to meaningful community impact.
About Little Heroes
Little Heroes is a Cyprus-based nonprofit organisation dedicated to supporting children facing serious health challenges. The organisation provides critical emotional, logistical, and psychological support to families during some of the most difficult moments of their lives. Through its work, Little Heroes ensures that families never feel alone in their journey.
Exness has been a committed supporter of Little Heroes. Earlier this year, the company donated three corporate vehicles from its existing fleet to the organisation, significantly enhancing its ability to transport young patients to essential treatments, deliver vital supplies to families, and manage its daily operational needs. This contribution reflects Exness’ continued dedication to offering practical, meaningful support where it is needed most.
Exness’ long-standing commitment to the community
“Baked with Care” reinforces Exness’ broader CSR philosophy: building long-term community partnerships and acting meaningfully, not symbolically. The company invests in initiatives that provide real value to local communities, from education and healthcare to emergency support and youth empowerment.
At the event, Martin Thorvaldsson, Community Director at Exness, emphasised this commitment, “We believe in collective initiatives that make a tangible difference. Projects like ‘Baked with Care’ allow us to connect with the community and inspire collective action. This is what meaningful CSR looks like: people joining forces for a shared cause.”
During the press conference, Zoe Efstathiou, Community Project Manager at Exness, further highlighted the emotional significance behind the campaign, “Baked with Care’ was born from a simple idea: to create something that feels warm, sincere, and deeply human. When we shared this vision, Nomad welcomed it with open hearts, and together with Little Heroes, it grew into a beautiful expression of care and connection. Every kourampies offered is a small, loving gesture that helps support the children who need it most. At Exness, we believe in standing close to the people of Cyprus, not only in moments of celebration but in the everyday ways that truly matter.
A community coming together
Through the “Baked with Care” initiative, Exness, Nomad, and Little Heroes invite everyone to take part in a simple act of kindness that truly makes a difference. By choosing these lovingly made kourampiedes, you become part of a shared gesture of care. Every purchase is a moment of giving, a reminder that small choices, made together, can create something beautifully meaningful.
Be part of a community that cares.
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